The Ad about NUS and the Ang Moh girl and her mother

• Ecxentrique

  28 May 06, 22:43

  there is something about this ad that bugs me..
  
  of course.. the one about the guys being too cute for the mom's liking is pretty fine with me..
  
  but i was thinking.. y want to show Singaporeans that ang moh prefer NUS than some other unis? i.e ivy league..
  
  wat are they trying to say to singaporeans... its not like those who can make it to uni can really choose btw local or overseas (discounting ppls who are on scholarhsip etc and those with really rich parents).. so u have 3 choices..
  
  must NUS really sell on the point that even ang mohs come over to NUS to really sell the point that its that good??
  
  pls.. some enlightenment..
• udontknowme

  28 May 06, 22:46

  dont know about the ad.
  
  but in singapore, ang moh sells.
  even the ang mohs i know here think so too...
  
  idk...
• the Bear

  28 May 06, 22:57

  the other ad where the singaporean dude chooses NUS after damned good A-Level results is promptly forgotten?
  
  
• Ecxentrique

  28 May 06, 22:58

  Originally posted by the Bear:

  the other ad where the singaporean dude chooses NUS after damned good A-Level results is promptly forgotten?
  
  

  that one i can still get the message.. its local.. so at least that can justify the target audience.. in this line of argument.. does anyone know if these ads (esp the ang moh girl one) is being played in any other parts of the world?
• the Bear

  28 May 06, 23:01

  who knows?
  
  thing is, it doesn't matter.. they are trying to say that NUS is a choice for everyone in the world..
  
  

  Originally posted by Ecxentrique:

  that one i can still get the message.. its local.. so at least that can justify the target audience.. in this line of argument.. does anyone know if these ads (esp the ang moh girl one) is being played in any other parts of the world?

• Ecxentrique

  28 May 06, 23:02

  Originally posted by the Bear:

  who knows?
  
  thing is, it doesn't matter.. they are trying to say that NUS is a choice for everyone in the world..
  
  

  isn that misleading??
• TehJarVu

  28 May 06, 23:03

  nus is a good choice...
  
  i enjoyed nus... was a happy time of my life.......
  
  (but i hated my JC..)
• the Bear

  28 May 06, 23:05

  tell me how it misled you?
  
  

  Originally posted by Ecxentrique:

  isn that misleading??

• Ecxentrique

  28 May 06, 23:11

  Originally posted by the Bear:

  tell me how it misled you?
  
  

  just look at how our psc scholars are being sent overseas??
  
  i dun see psc making it a clause in their scholarship agreement that they have to stay in NUS..
  
  if like wat u say.. its a choice that is for everyone in the world.. then hw come of all pple i dun see our gvt endorsing this fact?
• the Bear

  28 May 06, 23:19

  what are you talking about?
  
  seriously!
• Ecxentrique

  28 May 06, 23:22

  i m asking how come have to show an ang moh in an ad to sell NUS?
• the Bear

  28 May 06, 23:27

  why not?
  
  and like i said, the other ad is conveniently forgotten..
  
  so, you want an asian person living in another country to act as a foreigner to say that they are glad to make it to NUS?
  
  or would you be more at ease if they got an african or someone from the indian continent, or someone from the middle east?
  
  or are you seeing things that are not there?
  
  

  Originally posted by Ecxentrique:

  i m asking how come have to show an ang moh in an ad to sell NUS?

• Ecxentrique

  28 May 06, 23:33

  Originally posted by the Bear:

  why not?
  
  and like i said, the other ad is conveniently forgotten..
  
  so, you want an asian person living in another country to act as a foreigner to say that they are glad to make it to NUS?
  
  or would you be more at ease if they got an african or someone from the indian continent, or someone from the middle east?
  
  or are you seeing things that are not there?
  
  

  i din forget that ad..
  
  and have any other asian person.. someone from china/japan/ african.. wherever other than singapore in an ad trying to sell NUS to singaporeans.. seems wrong.. (at least to me)
  
  for ur last question.. dun really understand.. pls enlighten..
  
  i m not seeing things that are not there.. i cant even see why the things that are shown are there in the first place.. which is why i started the thread..
• the Bear

  28 May 06, 23:34

  it's an ad saying that people in other countries also aspire to come to singapore...
  
  and what do you see?
• Ecxentrique

  28 May 06, 23:38

  Originally posted by the Bear:

  it's an ad saying that people in other countries also aspire to come to singapore...
  
  and what do you see?

  hmm.. aspire??
  
  i dunno..
  
  look.. i m not saying NUS is not good.. i m just raising if there is a point at all the do that.. even to say they aspire to come here?
  
  so who are they trying to send the msg to?
  
  to bright singaporeans who might choose other local unis or unis outside singapore?..
  
  which brings me to an earlier question.. about the ad being shown in other countries outside singapore? if this was done. i m fine.. if its only shown in singapore.. then i am still puzzled. abt the target audience..
• the Bear

  28 May 06, 23:39

  go ask NUS lah
  
  to me, it's an ad.. they want to put, their business...
• mistyblue

  28 May 06, 23:39

  I don't recall any of the politicians to be locally educated...
• Ecxentrique

  28 May 06, 23:43

  Originally posted by the Bear:

  go ask NUS lah
  
  to me, it's an ad.. they want to put, their business...

  
  
  i would love to leave it as it is.. just and ad.. and not bothered by it..and move on.. haha. .but before we move on must also explain... haha sounds familiar?
  
  seriously i think abt it and just cant get over it..
  
  or as previouly being raised.. does having an ang moh to sell NUS really have that effect/ impact?
• the Bear

  28 May 06, 23:45

  what has being an ang moh got to do with anything?
  
  are you uneasy that there is a caucasian who wants to go to NUS?
  
  is that so hard to accept?
  
  seriously... maybe you got to think about yourself before you think about the ad and all that..
• Ecxentrique

  28 May 06, 23:46

  Originally posted by the Bear:

  what has being an ang moh got to do with anything?
  
  are you uneasy that there is a caucasian who wants to go to NUS?
  
  is that so hard to accept?
  
  seriously... maybe you got to think about yourself before you think about the ad and all that..

  ok.. lets not get personal here..
  
  the thread is not abt being against anything?
  
  just want to clear my query abt who is the target audience to that specific ad.
• the Bear

  28 May 06, 23:51

  it wasn't personal.. seriously.. it was a suggestion..
  
  if you can accept local people wanting to go to NUS, and a caucasian wanting to go to NUS disturbs you, what gives?
  
  think about it...
  
  would you think about it that much if someone in, say, indonesia was thinking about coming to NUS? or someone from Malaysia?
  
  and check out your topic title: ... Ang Moh girl...
  
  who knows if NUS is carpetbombing the world with that ad, but here, the ad is saying that other people in the world also aspire to come here.. it's gonna really hard if they don't use foreigners
• LazerLordz

  28 May 06, 23:52

  more media spin ..
• elindra

  29 May 06, 09:18

  Maybe they want to debunk all the concerns raised about taking in lots of Chinese students
• Meia Gisborn

  29 May 06, 11:28

  Portraying an ang moh as a potential NUS enrollee plays wonderfully into the Singapore government's contention that the country has achieved "first world" status, doesn't it?
• Coquitlam

  29 May 06, 11:35

  NUS may think that they are a choice for the world but hey, why don't they use PRC, middle easterners...or maybe even native indians etc...
  
  I'm sure they are still living like a colony there...where whites are masters...
  
  It's so passe to use whites for ads...