Turning off the deadly 'light' on cigarette packs
No-go too for 'mild', 'low-tar' as they give false sense of safety
Published on Feb 24, 2012
'Light' cigarettes will soon be a thing of the past here due to new rules that ban misleading descriptions on packets.
Tobacco firms will also be barred from using other words such as 'mild', which can lead smokers to believe the brand is healthy.
In fact, there is no evidence that 'light' cigarettes are any less dangerous than regular ones, said Health Promotion Board (HPB) chief executive Ang Hak Seng.
The ban, which kicks in from March next year, will affect about a quarter of the brands sold in Singapore.
These are the new warning labels that will appear on cigarette packs beginning next year. Graphic images showing the consequences of smoking were first introduced in 2004. -- PHOTO: HEALTH PROMOTION BOARD